Ways To Use YouTube To Grow Your Blog Traffic will b explained in this article. Would you like to add a new, self-serving, and reliable traffic source to your blog? Here’s why YouTube is a fantastic alternative:
- It won’t blow your budget and can be used for practically any blog in almost any niche.
- YouTube is a publishing platform rather than a typical marketing medium. This implies that in order to increase your visibility on YouTube, you must produce material for publishing.
- However, it can drive traffic your way.
- And with YouTube’s built-in audience, there is tremendous potential for traffic growth.
- YouTube is really the top referral traffic source for one of my personal blog-based projects. Excellent engagement metrics include:
How To Use YouTube To Grow Your Blog Traffic
In this article, you can know about How To Use YouTube To Grow Your Blog Traffic here are the details below;
statistics for my blog’s referral traffic over the past month
I’ll detail how to scale your blog traffic utilizing YouTube in this piece. You’ll expand your audience and create a new source of income in the process.
1. Always accompany your blog article with a video
The initial stage in this process is to produce content for YouTube. The publication platform YouTube is, as I’ve already indicated, is. There is absolutely no chance to grow your channel’s audience or traffic without constantly provided material.
Let me be clear:
This article does not discuss how to build a successful YouTube channel that can generate cash. Since most bloggers reading this article already work a full-time job, this would require additional income. Also check Sell Consulting Services
This post outlines how to establish a YouTube presence that will complement your primary website and drive more visitors there.
This post would still give you some advice if you wanted to expand your YouTube channel past that, but it wouldn’t be enough.
So, where do you begin?
Create a brief video every time you are working on an article as a habit.
It’s simpler than you would imagine.
The time when making a film required special knowledge or the purchase of pricey software is long gone. These days, anyone can create a video; a large budget is not necessary.
I’ve learned how to make rapid movies and brief video tutorials using InVideo. First off, I believe the monthly fee of $10 is the lowest on the market. Second, if you already have a text article, creating a professional-looking video only takes a few minutes:
The ideal practice is to copy and paste your takeaways as subheadings when using the “Article-to-Video” option. This is another way to Grow Your Blog Traffic.
Select YouTube from the list of choices.
Choose a template.
Keep the “Auto-Suggest Images/Videos” checkbox selected to have the program automatically create your video with your text serving as the subtitles.
Stock images, subtitles, transitions, and background music will all be present in the video. Any of these components are all editable, and you may contribute your own images as well. Even better, you can upload a voiceover to use in place of the music, but doing so would require more work.
Article in video to text
Your video doesn’t need to be overly drawn out or in-depth. Keep it brief yet interesting, in fact. After all, you want viewers of your video to click on to your website.
Reminder: Free video editing software is accessible. A good example is DaVinci Resolve, but it has a steep learning curve. This is why using a program that costs money, like InVideo, is a fantastic choice because it makes the procedure more simpler.
2. Optimize your YouTube profile for Google
It is relatively simple to rank a YouTube-hosted video in Google’s organic search results, which is one compelling reason to optimize your YouTube video page for organic Google.
Because it is impossible to pinpoint the factors that influence YouTube rankings, they could be a mystery. Additionally, it is highly customized (depending on your watching preferences and history, videos completely unrelated to your interests will be recommended to you). In the interim, Google ranks continue to be very consistent. And YouTube requires the least amount of effort:
- You need a keyword that is manageable (with some search volume and not too much competition).
- That term has to be in the video page title.
- Your video description ought to contain some unique writing.
2.1 Identify your keyword
You may already have a search query in mind as you are making a video based on previously written content. But here’s a short hint for you to make each step actually doable:
- Launch the Ahrefs “Keyword Explorer”
- Put in your main keyword (what you were writing about).
- Pick “Having the same terms”
- The keyword difficulty (KD) limit should be 20; the lower the KD, the simpler it will be to rank your video for the term.
- Pick a term that best encapsulates the information in your video.
- Ahrefs important phrases
Do not hesitate to make both your content and video search engine-optimized for the same term. Videos won’t compete with your post because of their distinct positioning in Google’s search results:
Your article won’t face competition from your video in the video carousel for organic search results. This is another way to Grow Your Blog Traffic. Also check Writing ServicesÂ
Although Ahrefs is a commercial service, they offer a reasonably priced free trial you might utilize for this research and it has quite helpful term data unique to YouTube. As an alternative, you might wish to look at our article on keyword research tools.
2.2. Optimize your video page
It is time to optimize your video page now that you are aware of the keyword(s) you are aiming to rank for. It’s possible that finishing this stage will take longer than creating the video itself. But despite being tedious, this is an essential step.
Video page on YouTube The normal on-page Google SEO method (or Bing SEO, for that matter) applies to SEO as well:
- You must have a catchy title with your goal term in it.
- You must create written material about the subject.
A quick list of all the fields you must fill out when submitting your video to YouTube is provided below:
- Keep the title to a maximum of 100 characters, preferably between 65 and 80.
- Maximum of 5,000 characters in the description; the more, the better!
- Before More>>, 150 characters will be displayed. Make the most of them by linking
- Don’t forget to use #hashtags for better discovery.
15 maximum hashtags
The first three will appear above the title.
Thumbnail: When choosing a thumbnail for your video, aim to keep your brand consistent and make it stand out.
Tags: 500 maximum characters
Playlists are used to group videos.
YouTube Post Specifics
Since it requires entirely new content to be written, your video description will probably take up the most of your time. Here’s a great tip to help you live a little more easily: Use the “Sentence building” function of Text Optimizer to quickly create optimum context for a phrase:
Enter the target query you chose in the previous step.
Select “New text” after choosing Google.
A list of pertinent concepts will be generated by the program for you to include in your text. Any term in the list can be clicked, and the program will produce more optimized context for it:
Sentence builder and text optimizer
Your task of creating unique information for your description will be much facilitated by the tool. Keep reviewing ideas that make sense to you and generate context that is well-suited for it.
2.3. Link to your video page
Last but not least, rather than merely embedding your video in your blog content, do include a text link to it. Don’t skip this step because a link will assist your video page rank in natural Google search.
3. Add clickable links to your video page
In the past, video artists could insert clickable links to their trusted websites within their own videos. Those times have passed. It is now impossible to meet the requirements for this option on YouTube, especially if you are a novice or part-time video publisher. This is another way to Grow Your Blog Traffic.
There are still two locations from which you can link:
your description of the video. Put your associated article link there since only the first 150 characters of your video description will be displayed below your video before the “More” click.
Your highlighted comment A video remark may be pinned by the creator so that it always appears at the top. It is common (or discouraged) for video creators to pin their own comments. Check a comment’s visibility in a separate browser after signing out of YouTube if you’ve pinned one with a clickable link. Sometimes, especially from newer accounts, YouTube will ghost-hide comments with external links. It is therefore preferable to merely include your link in the video description if this occurs.
You can change the phrasing to make it sound less sales-y and more intriguing. For instance, you might offer people to click a link to get the entire (downloadable) list of supplies, equipment, or procedures.
4. Monitor your progress
You want to know which of your methods worked, so this stage is crucial. There is no other way to develop your own distinctive style and plan than by closely monitoring your numbers. This is another way to Grow Your Blog Traffic.
You will eventually notice some indications of where you should focus your attention instead of on your YouTube statistics.
Visit studio.YouTube.com and select “Content” from the menu on the left. Sort your videos right now by views. You might wish to start by watching the following videos:
Additionally, you can check each of those videos’ “Reach” sections to see if Google is one of the traffic sources for any of them:
You can only see which phrases are driving views from the YouTube search engine; YouTube won’t show you which queries are generating views for your videos from Google’s organic search results. However, you may use Ahrefs to determine the Google ranks of any specific video page:
Knowing your video’s organic ranks is important since it lets you know whether the above optimization measures were successful. Additionally, it will enable you to comprehend the Google search terms that your audience is using to locate your movie.
However, since this article is about directing traffic from YouTube to your blog, understanding your YouTube statistics is not sufficient. As a result, you must create a YouTube traffic conversion funnel and monitor it using your website analytics.
I monitor my traffic and examine my conversion funnel with Finteza. Follow these steps to set it up:
Add the tracking code from Finteza to your website to start seeing basic traffic statistics.
Locate “YouTube.com” in the “Referral” report and click it. The following will filter any upcoming reports of YouTube traffic: finteza youtube
You must schedule the events that make up your conversion funnel in order to develop and manage it. Clicks or destination pages can be events. By using the Finteza WordPress plugin, you may set up your events.
Once your events are set up, you can either use them to develop funnels or let Finteza do it for you.
Here are four different “Download” CTA responses from my YouTube referral traffic, which is an example of an event I am tracking. As you can see, YouTube receives relatively little traffic overall, but it does a wonderful job of directing those users to my CTAs:
Your traffic data can be segmented based on the videos that users watched, their preferred CTAs, and more. You must also set up a sales funnel if you are providing services or a SaaS platform in order to collect as many leads as you can. For that, Nextiva provides a reliable tool.
Takeaways: Building a YouTube traffic generation strategy
Making videos is now simpler and more widely available than before.
You can accomplish a lot with just a smartphone and inexpensive video editing software, as opposed to investing in an expensive camera and expensive editing software.
Additionally, your videos stand a strong chance of appearing in Google’s organic search results even though this method enables you to reach out to YouTube’s already existing audience. This is another way to Grow Your Blog Traffic.
This is why it’s crucial to center your videos on particular search terms.
Make sure to include your goal keyword in the title of your video and write a description that is at least 300 words long.
Include links to your website in the description of the video (and perhaps in your pinned remark as well).
After that, keep an eye on your Google rankings and traffic performance to determine what is (and isn’t) working so you can modify your plan.